SEO spam refers to unethical techniques used to manipulate search engine rankings by exploiting weaknesses in the algorithms used by search engines such as Google, Bing, and Yahoo.
Nowadays, most marketers and business owners understand how crucial SEO and Google ranking are for business success.
If you follow the news and trends we present about the world of SEO, you are probably already familiar with the importance of the Core Web Vitals.
Have you ever heard the expression content pruning? It has been gaining more and more relevance since the end of 2022 and is closely linked to the SEO trends for 2023 that should gain more momentum from now on.
With the constant updates of Google's algorithm and new ways of producing content, the forecast is that there will be important changes in search engines for the next year.