Yes, page experience will be a new Google ranking factor coming into operation next year 2021. And this reaffirms its commitment to the user experience. Content quality remains the focus, but elements like speed, security, navigation and compatibility with mobile devices will now directly influence the position of pages in searches.
Closely monitoring the performance of a website is very important for any Digital Marketing strategy. After all, the website is your company's virtual presence and must always be available, in addition to being at the top of search engines and offering a great user experience. In this post, we’ll talk about one of the metrics that measure your site’s performance: referral traffic, its importance, how it’s measured and how to improve. Follow us in the next few minutes to learn in detail everything related to this important metric.
SEO for mobile, or just Mobile SEO, gathers the best practices, strategies, configurations, methodologies and tools used by developers, webmasters and marketing professionals to guarantee indexing and improve the ranking of websites in searches performed on mobile devices. Today, most searches are done via mobile, so it is essential to be aware of the good SEO practices related to this.