5 easy tips to optimize your content through SEO strategies

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We all know the importance of the SEO strategies to optimize content, right? After all, creating a blog today is easy, writing is easy, publishing a post is easy… But how can you get people to read your posts? How to get a good spot in Google? There are a lot of tips, hacks and strategies to accomplish that, but let’s focus on these five to start:

Pay attention to technical issues

Unless you have technical knowledge, you will probably need professional help of a blog/site developer here. You can know everything about SEO but still not get organic readers from Google. Check for problems like broken links, bad redirects and page speed – this is very important!

Your site should be responsive!

Today, most of the online traffic worldwide comes from mobile devices. According to a The Statistics Portal – Statista research, in the fourth quarter of 2018, 47,2% of global web traffic came from mobile devices. The percentage was 38,45% in the period of 2015. So YES, it is also very important that everyone get to have a nice reading experience when reaching your blog or site – in a computer, a tablet or a mobile device.

Relevant content

Of course you need to know how to choose good key-words and key-phrases. But you also need to provide good content to the readers. When thinking about ideas for your blog posts, think in which category you could put it: answer a question, provide a numbered list (like a checklist) or teach something (tutorial/guide).

Don’t forget link building

The more you link and get linked (from relevant sites, of course), the more you benefit from it! The Google site crawlers system works a little bit like the academic system – the more you get referenced, more trustworthy you are. 

Share your post

Use social media in your favor. Today, there are tons of information everywhere – this is an easy way to get your information to reach more people.

What’s the Difference Between Google My Business and Google+

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For more information in regards to this topic, please visit the Google website at https://support.google.com/plus/answer/7685471?hl=en.

Here are some differences between Google My Business and Google+ accounts.

Google My Business is a free, easy-to-use tool that allows local businesses to manage their online presence on Google Search and Google Maps.

  • Designed for businesses that serve customers at a particular location, or that serve customers within a designated service area.
  • By verifying and editing your business information, you can help customers find you.
  • Connect with customers by posting updates, adding photos, replying to reviews, and more.

Google+ is a tool that allows individuals and organizations to share, discover, and engage with relevant and interesting content.

  • Share posts with your followers on Google+.
  • Use Collections to make it easy to find the posts you and others want to see.
  • Use Communities to connect with others that share the same interests as you do.

Choosing the right account for your business

With Google My Business, you can sign up and verify your business, which lets you manage your business listing on Google Search and Maps.

With Google+, you have a couple different options:

Managing your website and URL

Google My Business lets you add a website URL for your business. If you don’t already have a website, you can create a free website in Google My Business (and, if you’d like, use an existing or custom domain).

With Google+, you can get a custom URL for your Google+ profile.

Creating and publishing posts

With Google My Business, you can create and publish posts directly to your business listing on Search and Maps.

With Google+, you can share posts on Google+. When you share a post, people following you can see it in their stream.

Your personal Google+ account is going away on April 2, 2019

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Today I received this email from Google. I assume most of you are in the same boat as I am. So what do you do? Well here’s some details to help you out.

Also here is some key events to remember:

- On February 4th, you will no longer be able to create new Google+ profiles, pages, communities or events.

- On April 2nd, your Google+ account and any Google+ pages you created will be shut down and we will begin deleting content from consumer Google+ accounts

- This Google+ account is different than your Google Business Listing account. So not to worry business owners. These Google+ plus accounts maybe your personal ones that you haven’t been using or haven’t made any engagements for over 3-4 years. Therefore, Google has phased these accounts out.

Email Message From Google:

You’ve received this email because you have a consumer (personal) Google+ account or you manage a Google+ page.

In December 2018, we announced our decision to shut down Google+ for consumers in April 2019 due to low usage and challenges involved in maintaining a successful product that meets consumers’ expectations. We want to thank you for being part of Google+ and provide next steps, including how to download your photos and other content.

On April 2nd, your Google+ account and any Google+ pages you created will be shut down and we will begin deleting content from consumer Google+ accounts. Photos and videos from Google+ in your Album Archive and your Google+ pages will also be deleted. You can download and save your content, just make sure to do so before April. Note that photos and videos backed up in Google Photos will not be deleted.

The process of deleting content from consumer Google+ accounts, Google+ Pages, and Album Archive will take a few months, and content may remain through this time. For example, users may still see parts of their Google+ account via activity log and some consumer Google+ content may remain visible to G Suite users until consumer Google+ is deleted.

As early as February 4th, you will no longer be able to create new Google+ profiles, pages, communities or events.

See the full FAQ for more details and updates leading up to the shutdown.

If you’re a Google+ Community owner or moderator, you may download and save your data for your Google+ Community. Starting early March 2019, additional data will be available for download, including author, body, and photos for every community post in a public community. Learn more

If you sign in to sites and apps using the Google+ Sign-in button, these buttons will stop working in the coming weeks but in some cases may be replaced by a Google Sign-in button. You’ll still be able to sign in with your Google Account wherever you see Google Sign-in buttons. Learn more

If you’ve used Google+ for comments on your own or other sites, this feature will be removed from Blogger by February 4th and other sites by March 7th. All your Google+ comments on all sites will be deleted starting April 2, 2019. Learn more

If you’re a G Suite customer, Google+ for your G Suite account should remain active. Contact your G Suite administrator for more details. You can also expect a new look and new features soon. Learn more

If you’re a developer using Google+ APIs or Google+ Sign-in, click here to see how this will impact you.